TOKYO, JAPAN / TORONTO, CANADA (MAY 7, 2003) - Pixela Corporation, a leading manufacturer of PC peripheral hardware, multimedia authoring software and system drivers, today announced a strategic software licensing and sales agreement with Metamail Corporation, a leading provider of advance product registration and email marketing software, targeted at both North American and Pacific Rim OEM (Original Equipment Manufacturer) markets. Metamail's unique software solution will be incorporated into future Pixela product releases, as well as sold to OEMs for inclusion in systems ranging from Microsoft Windows-based desktop PCs to laptop computers, digital cameras, printers and other popular peripheral devices.
Metamail's innovative software delivers up to ten times the performance of paper-based warranty registration cards and online product registration systems. Metamail automates product registration, providing consumers with a fast and convenient way to activate warranties and receive product related information by email. Metamail is designed for use with any Microsoft Windows application, computer peripheral or consumer product. Available as an integrated software solution or standalone CD, Metamail can be easily added to any shipping product. During installation, a realistic looking product warranty activation card is displayed on the consumer's computer screen that makes registering quick and easy, even if users are not connected to the Internet.
"We're pleased to be working with Metamail to offer these invaluable customer relationship management tools to our OEM community," said Hiroshi Fujioka, president and CEO, Pixela Corporation.
In additional to product registration, Metamail features the world's most advanced and effective e-marketing system. It's unique XML-based software and patented multimedia messaging technology streamlines business processes, helping to reduce costs, drive online revenues and enhance customer relationships. Metamail dramatically outperforms conventional email messaging systems, providing unparalleled, state-of the art campaign tracking features with rapid return on investment.
"We're excited by the opportunity to work closely with innovative manufacturers like Pixela," said Scott Rankine, Metamail's President and CEO. "Pixela's leading edge products, reputation for excellence and extensive OEM customer base will enable a whole new set of users to experience the power of Metamail first hand."
About Pixela Corporation
Founded in 1982, Pixela Corporation is a leading manufacturer of PC peripheral hardware and developer of software solutions - from driver development to complete multimedia applications - for digital cameras, color printers and other input peripherals. Pixela's products are sold worldwide and support a broad range of hardware input/output devices, and the Windows, Macintosh and Linux platforms. The company has established strong OEM relationships with Canon, Sony, Matsushita Electric, JVC, Hitachi, Fuji-Xerox, Fujitsu, Kyocera, Fuji Film, Sharp, Sanyo, and Toshiba. Pixela has offices in Japan and North America.
For more information please visit www.pixela.co.jp. For North American inquiries please contact Nicholas Kovac at 905-883-9456 ext. 3888 or nick.kovac@pixelacorp.com.
About Metamail Corporation
Metamail Corporation is a leading provider of advanced email marketing and customer communications software. Metamail's innovative email technology helps companies use email to expand their customer base, increase revenues, and enhance customer relationships. Metamail is headquartered in Toronto, Canada.
For more information visit www.metamail.com
or contact
press@metamail.com
- ### -
(c) 2003 - Metamail Corporation. All rights reserved. Microsoft, Windows and are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.
|
Press Releases 
